• +234-81-5972-1414
  • info@s4gsales.com

About Us

Our Vision
To become the most credible source of commercial knowledge and expertise in eanbling our clients to consistently deliver very strong commercial results in a sustainable way respecting all ethical,corporate governance and legal requirements 
Our Mission
To remain the leading agency that empowers commercial organizations with the tools, processes, controls and people to WIN in the Market Place.

What we do......

COMMERCIAL TRANSFORMATION

Total Commercial Transformation including the sales organization, sales processes, trade structres, coverage, tools and approach to sales.

PERFORMANCE MANAGEMENT

Sales Teams performance management including sales plans building, target setting, tracking, reporting as well as rewards and recognition platforms creation.

DISTRIBUTOR MANAGEMENT

Distributor capacity and capability development including throughput assessment, creating working capital solutions, distributor workforce development as well as capacity, trade coverage and logistics planning

COMMERCIAL CAPABILITY

Commercial capabilities assessment and development for individuals, key talents and the team. Enabling the transition of key operational managers to strategic roles as well as coaching and mentoring of newly appointed Sales and Marketing leaders to lead effectively

EMBEDDING S&OP

Embedding Sales and Operations Planning (S&OP) in the total business including sales forecasts, trade inventory control, order fulfilment effectiveness and achieving zero Out of Stock (OOS) in trade

TRADE MARKETING

Shopper and Trade Marketing including activity planning within S&OP, promotions planning and evaluation, markets activation, events, sales conferences, exhibitions etc.